GeM Brand Approval & Registration Service
Get your brand registered and approved on GeM Portal. Essential for OEMs and manufacturers who want to sell branded products with distinct identity to government buyers.
- Complete brand verification on GeM
- Trademark verification & documentation
- Multiple product categories under one brand
- Prevent unauthorized sellers from using your brand
- Brand approval within 20-30 days
Brand Approval Service
Get your brand approved on GeM
Why Brand Approval Matters on GeM
Approved brands enjoy higher trust, visibility, and price premium
Brand Authenticity
Officially approved brand status prevents fake/unauthorized listings.
Better Visibility
Approved brands appear higher in GeM search results.
Price Premium
Buyers pay premium for verified branded products.
IP Protection
Prevent unauthorized sellers from listing under your brand name.
Multiple Products
List unlimited products under one approved brand.
Reseller Network
Authorized resellers can sell your approved brand products.
Brand Approval Process on GeM
Simple, transparent, and hassle-free service process
Brand Documentation
Share brand name, trademark, and product details.
Trademark Check
We verify trademark status and prepare brand approval application.
GeM Submission
Complete brand approval application submitted on GeM portal.
Approval Certificate
Brand approval confirmation within 20-30 days.
Brand Approval FAQs
Common questions answered
What is Brand Approval on GeM?
Brand Approval is the process of registering your brand name on GeM Portal. Once approved, only authorized sellers (you and your appointed resellers) can list products under that brand. This prevents unauthorized listings, protects your IP, and ensures brand authenticity for buyers.
Is trademark registration mandatory for GeM brand approval?
While trademark registration is not strictly mandatory, it is highly recommended. Trademark-registered brands get faster approval, better protection, and higher trust from buyers. Without trademark, you\u2019ll need to provide alternate ownership proofs (invoice records, marketing material, etc.).
How long does brand approval take?
Typically 20-30 days. If trademark is already registered, approval is faster (10-15 days). Complex cases involving trademark opposition or documentation issues may take longer.
Can I approve multiple brands under one seller ID?
Yes! You can get multiple brands approved under one GeM Seller ID. Each brand needs separate application and approval. Our fee is ₹5,999 per brand.
What documents are needed for brand approval?
Required:
- Trademark certificate (if registered)
- Business registration documents
- GST certificate
- Sample product images
- Brand logo
- Manufacturing/import documents
- Sales invoices showing brand usage
What if my brand approval is rejected?
If GeM rejects the brand approval, we analyze the reason (typically documentation issues), fix them, and resubmit. Our fee includes one free resubmission. If rejection is due to legitimate reasons (trademark conflict, etc.), we help find alternate solutions.